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interactive digital sales (ids) provides interactive and non-interactive advertising solutions across the medium of digital TV.

Our portfolio spans much-loved brands including UKTV Gold and LIVINGtv. Over 30 million people in 15 million homes watch our channels. Our viewers are younger, better off and more free-spending than average.

 Britain's Next Top Model: Series 4 - May on Living

The brand new fourth series of Britain’s Next Top Model continues in a whirlwind of high heels and hissy fits this week, exclusively on LIVING.

11 girls are left to battle it out for the prizes of a modelling contract, a spread in a magazine and the chance to front a cosmetics campaign with Max Factor.

Model Lisa Snowdon hosts the show, joined by the new judges: contributing editor to Tatler magazine Gerry DeVeaux, and Icelandic model-turned-photographer Huggy Ragnarsson.

Continues Monday 12th May, 9pm


 Exclusive on Setanta Sports

Setanta Sports has bought the UK TV rights to the star-studded Indian Premier League, the first Twenty20 cricket competition of its kind featuring some of the sport's biggest names.

Setanta Sports has signed a five-year deal for the multimillion-pound annual competition, which begins on April 18.

Setanta will show all 59 fixtures in the first season, which will begin at 9.30am, 1.30pm or 2.30pm UK time. It will also repeat the games in peak time. The final is due to take place on June 1.

The IPL will feature some of the game's most famous names, including Sachin Tendulkar, Ricky Ponting, Andrew Symonds and Mahendra Dhoni.

The Setanta director of sport, Trevor East, said: "The Indian Premier League is going to be massive. We're absolutely thrilled to acquire these rights and add another major sport to Setanta's programme line-up.

"Twenty20 cricket has been a phenomenal success and this tournament, with all its world-class players, is sure to capture the imagination of sports fans young and old.

"I firmly believe the IPL will become a highlight of the international sporting calendar for years to come. That's why we've shown our commitment to it by signing a five-year deal."

Friday 18th April, 3:30pm





Online version of Landscape Issue 9

Case Study: Rooster and UKTV Food

Case Study: Kikkoman and UKTV Food

Case Study: Bioré and Will & Grace


Thinkbox - Get more out of television


Contact ids: interactive digital sales 160 Great Portland Street London W1W 5QA. Switchboard: 020 76938800 email: enquiries@idigitalsales.co.uk