Available Display Ad-formats
This is a world full of mysterious terminology and strange acronyms – everything from MPUs and homepage hijacks to channel gutters. This section aims to act as a clear guide to the formats available.
Expandable Ad-format Examples
Richmedia – Overlay
Available Tenancy Display Formats
Search / Keywords
Virgin Media Homepage Hijack
- All display ad-formats exclusive to advertiser for 24 or 48 hours
- 728×60 banner (can also be standard 468×60 banner)
- 300×250 MPU
- Margins – Wide: 160px X 788px Narrow: 35px X 788px
- Pre-roll available
Virgin Media Channel Hijack
- All display ad formats exclusive to advertiser for any duration up to 1 week
- Standard 468×60 banner
- 300×250 MPU
- Margins – Wide: 160px X 788px Narrow: 35px X 788px
Ad-funded Content / Integration
- Bespoke Subchannel creation…
- Design and build of an ad-funded subchannel hosted within a relevant content channel.
- Includes sponsorship header, relevant content (feature / gallery build), can also include all display ad formats for the duration of the campaign.
- Can be single feature / gallery format